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"This Business has Legs" How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster? Craze : An Entrepreneurial Adventure Story

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"This Business has Legs" How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster? Craze : An Entrepreneurial Adventure Story,0471147494,9780471147497

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Book Information

Publisher:John Wiley & Sons
Published In:12-Jun-1996
ISBN-10:0471147494
ISBN-13:9780471147497
Binding Type:Paperback
Weight:378 gms
Pages:pp. 206

is written by Peter Bieler. The publisher of this title is John Wiley & Sons.

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