Marketing Insights from A to Z 80 Concepts Every Manager Needs to Know
by Philip Kotler
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| Publisher: | John Wiley & Sons |
| Published In: | 11-Mar-2003 |
| ISBN-10: | 0471268674 |
| ISBN-13: | 9780471268673 |
| Binding Type: | Hardback |
| Weight: | 559 gms |
| Pages: | pp. xviii + 206, Index, Notes |
The Title "Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know " is written by Philip Kotler. This book was published in the year 2003. The ISBN number 0471268674|9780471268673 is assigned to the Hardback version of this title. The publisher of this title is John Wiley & Sons. We have about 138300 other great books from this publisher. Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know is currently Available with us.